Came across this thread and adding my 2-cents view as well.
In 2022 I moved countries and was a happy LG customer previously.
As everything had to be purchased anew because of the move, I purchased Samsung because of the panel quality and the advertised ability to have split-screen input.
I purchased a 43", a 60", and a 70". All three following the simple formula of best model range less one level.
Also purchased matching Samsung Smart phones, Sound Bars, and Home Theatre kits - basically all in on Samsung's eco-system.
The display panels are amazing, but that is as good the return on investment gets.
The split-screen feature is poorly documented/advertised and not actually useful, it only allows input connections to be split (physical inputs from an external device and no smart inputs/apps on any input).
The native TV speakers are marred by tweaks made by regular updates to the equalizer (done during the firmware updates) with peak volume constantly favoring loud action scenes and almost inaudible dialogue regardless of what you set in the equalizer.
Switching audio output to the home theatre HDMI arc reveals a disappointing continuation of issues, the rear speakers are so faint, there is no sense of any audio immersion and playing a surround test video shows that the rear audio is whisper quiet even when on maximum rear-speaker volume.
The TVs and smartphones all constantly market some junk offering.
On the TV, this is done as a small tile that has to be traversed past to get to any input not saved as a favorite.
On the Smartphones, every software update pops up a post update screen with special offers and this is where it becomes very unethical - because even if you de-select the offered apps (normally Tetris, Candy Crush Saga, and Block Blast) it will still proceed to install them.
These installs are not performed through the Google Play or Galaxy App stores, as they do not show as installed there. Instead they are side loaded directly into android.
Unwarranted sideloading installations of additional software is basically the same practice used by malware and the fact it is done in this manner means it is not following the stricter guidelines of the App Store versions.
In summary, Samsung as a brand has destroyed any trust I have in anything they make.
I purchased a 4th TV for the guest bedroom, a cheapest plus one level up 43" LG TV and while the panel is nowhere near the same quality, it is clear and the sound is great. It does have advertisements by default, but I could turn them off from some settings.
I also chose to avoid a Samsung Android Tablet for the same reasons and got a Lenovo P11. This device is not perfect and has its quirks, but it works well.
Having taken the first steps away from Samsung, and not wanting to repurchase everything, I have begun adding Firestick 4K devices for the smart functionality. This has worked out well and is a testament to how badly Samsung has lost their way, the Amazon devices are notorious for being heavily weighted towards marketing but they still manage to do better than their Tizen counterparts.
Samsung, as a company you have broken my trust in you and are now dead to me.
