I bought a Gear S3 Frontier in July here in the UK. It has worked great until last Thursday when the battery drained fully in 6 hours. Now it won't charge past 94% and the battery won't last more than 6 hours. Granted it has rarely ever charged to 100% but I considered that a quirk of the watch or software. I was never bothered since the watch easily lasted 48 hours on a charge. 6 hours of charge makes the watch unusable in a normal day.
I contacted Samsung support - all seemed well until they took my details and serial number. They said, "your watch is not an EU watch, we cannot help you. Here is a link to our policies, goodbye." What? I bought a Samsung watch in London and it does not work in London. It only makes sense, from a customer perspective, that this would be fixed in London where I live and work. After several hours of online chat, phone calls, emails I was bounced around the world. Here are the locations I visited online:
So, Samsung provide no way to fix a Samsung product in the country where I bought the product and I am residing. They have sent me various links to policies and procedures. Fine, I understand this is your policy, but what are you telling your end users? You do not care. You will not help, because, policy.
Now I have a £280 bracelet. What good is that to me?
In a scenario that would be considered good customer experience it could go like this:
That is ideal service from a company as large as Samsung with products as expensive as they are.
A less ideal alternative is to still take my product and repair it for me. Charge me for the repair while quoting regional warranties. I'd be unhappy with the policy but happy my product works. That isn't even an option though.
So do I spent £800 on a flight to Dubai to repair a £280 watch or just trash it and never consider Samsung an option again?
I already know the answer.
Out of curiosity I went to the ironically named Samsung Experience store on Oxford Street today. They signed me up for the support queue and said to wait a few minutes. I received a text that's said it would be 7 minutes. I received another text in a few minutes and it said I'd be seen in 3 minutes. 48 minutes later they called my name - not a good intro to the Samsung Experience. It looks like another sleek store where you get great service, they copied it to a T, but they forgot the part about good service.
Long story short, they had the same response as support online and by phone. Moral of the story is that Samsung absolutely do not care they have a customer with a now useless product, because, policy. They absolutely do not care that their products work, they only care about policy. The last thing on the "mind" of Samsung is that their customers have a good experience and are pleased with their purchase.